Virtual tourism became part of everyday life during lockdown, and it continues to help people explore places they cannot easily visit. High-resolution 360-degree tours let visitors look closely at rooms, artworks and craftsmanship, then revisit details again and again. They do not replace in-person visits; they complement them by deepening engagement and helping people plan.
As Jemima Rellie at the Royal Collection Trust observed, there was a time people worried that virtual tours might deter visits. In reality, high-quality online experiences encourage more interest, more learning and, ultimately, more visits.
Jemima Rellie at the Royal Collection Trust, spoke to Vanity Fair about the Royal virtual tours.
There was a time people wouldn’t want to put virtual tours online for fear the public wouldn’t want to come and see it in real life, but there is so much to see online and in person. No one physical visit would enable you to see everything on offer so by visiting virtually it’s very easy to revisit and perhaps absorb more.
The 360 virtual tours Eye Revolution created for the Royal Household and The Royal Collection Trust have been getting “record numbers of visitors”, according to Rellie.
Virtual tourists are much more likely to engage with high quality content. Where visuals are crisp and beautiful and with useful, extra content that’s clear and easy to navigate through.
If you would like a broader overview of our royal work, explore our royal palace virtual tours and read the Royal Household case study.
Become a virtual tourist
Use the links below to explore some of the other Royal Palaces we’ve captured in gloriously fine detail:
Buckingham Palace virtual tours
Palace of Holyroodhouse virtual tours
St George’s Chapel, Windsor 360 virtual tours
Why virtual tours matter
Virtual tours make heritage sites more accessible worldwide. They provide context for first-time visitors and a way for returning visitors to study details they may have missed, from ceilings and plasterwork to tapestries and gilded finishes. For educators, curators and enthusiasts, they are a reliable reference that can be revisited at any time.
Related pages on our site
If you are planning an access, education or heritage project and would like to discuss a 360-degree experience, please get in touch.