The Google Cardboard VR headset is an ingeniously simple and inexpensive piece of kit. It opens the door to individually targeted VR marketing campaigns even when budgets are tight.
Despite its humble materials, the Google Cardboard Viewer is actually the most versatile VR headset you can buy. The pricier headsets, like the Samsung Gear VR, tend to be tailored to one type of phone, whereas Cardboard is compatible with most smartphones.
The headsets can be branded with full colour print on both sides. Supersized units for the iPhone 6 Plus are also available. To give you an idea of budgets, a small campaign of 100 units would be around £6/unit, and these costs fall considerably as the quantities are increased.
The headsets contain a small NFC (Near Field Communication) tag that can be programmed to trigger the user’s mobile to load an app or they can point it directly to a URL to view the VR content. Scannable QR Codes can also be printed onto the headsets to load content.
The flat-packed headsets are ideal for posting and assembly is straightforward.
If you have more questions about VR, then our What is Virtual Reality page will help answer some FAQs.
To find out more about our virtual reality content creation services click here
Alternatively, please feel free to call us on 020 360 30231 to discuss any queries you may have or to talk about how we can help create content for your virtual reality project.